1. Data protection at a glance

General Notes

The following notes provide a simple overview of what happens to your personal information when you visit this website. Personal data is all data with which you can be personally identified. Detailed information on data protection can be found in our privacy policy below this text.

Data collection on this website

Who is responsible for the data collection on this website?

The data processing on this website is carried out by the website operator. Your contact details can be found in the imprint of this website.

How do we collect your data?

On the one hand, your data is collected by providing us with it. For example, this can be data that you enter in a contact form.

Other data is collected automatically or with your consent when visiting the website by our IT systems. This is mainly technical data (e.g. Internet browser, operating system or time of page view). This data is collected automatically as soon as you enter this website.

What do we use your data for?

Some of the data is collected to ensure that the website is provided without errors. Other data may be used to analyze your user behavior.

What rights do you have with respect to your data?

You have the right at any time to receive information free of charge about the origin, recipient and purpose of your stored personal data. You also have the right to request the rectification or deletion of this data. If you have given your consent to the processing of data, you can revoke this consent at any time for the future. You also have the right to request, in certain circumstances, the restriction of the processing of your personal data. You shall also have the right to lodge a complaint with the competent supervisory authority.

You can contact us at any time at the address given in the imprint for further questions on data protection.

Third-party analytics tools and tools

When you visit this website, your browsing behavior can be statistically evaluated. This is mainly done with cookies and with so-called analysis programs.

Detailed information about these analysis programs can be found in the following privacy policy.

2. Hosting and Content Delivery Networks (CDN)

External hosting

This website is hosted by an external service provider (hoster). The personal data collected on this website is stored on the hoster’s servers. These may include IP addresses, contact requests, meta and communication data, contract data, contact details, names, website accesses and other data generated via a website.

The hoster is used for the purpose of fulfilling the contract to our potential and existing customers (Art. 6 sec. 1 lit. b GDPR) and in the interest of a secure, fast and efficient provision of our online offer by a professional provider (Art. 6 sec. 1 lit. f GDPR).

Our Hoster will only process your data to the extent necessary to fulfil its performance obligations and will follow our instructions with regard to this data.

Conclusion of a contract for order processing

In order to ensure data protection-compliant processing, we have concluded a contract for order processing with our hoster.

3. General notes and mandatory information

Privacy

The operators of these sites take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this data protection declaration.

When you use this website, various personal data are collected. Personal data is data that can be used to personally identify you. This privacy policy explains what data we collect and what we use it for. It also explains how and for what purpose this is done.

We would like to point out that data transmission over the Internet (e.g. when communicating via e-mail) may have security gaps. Complete protection of data against access by third parties is not possible.

Note on the responsible body

The data controller on this website is:

Kleinfeldt GmbH
Dietkircher Strasse 3
65552 Limburg – Eschhofen

Phone: +49 6128 93 52 80
Email: info@kleinfeldt-gmbh.de

The controller is the natural or legal person who decides alone or jointly with others on the purposes and means of processing personal data (e.g. names, e-mail addresses, etc.).

Revocation of your consent to data processing

Many data processing operations are only possible with your explicit consent. You can revoke your consent at any time. An informal message by e-mail to us is sufficient for this purpose. The legality of the data processing carried out until the revocation remains unaffected by the revocation.

Right to object to the collection of data in special cases as well as to direct marketing (Art. 21 GDPR)

IF THE DATA PROCESSING ON THE BASIS OF ART. 6 ABS. 1 LIT. E OR F GDPR, YOU HAVE AT ALL TIMES THE RIGHT TO BE THE RIGHT TO BE FROM YOUR SPECIAL SITUATION, AGAINST THE PROCESSING OF YOUR PERSONAL DATA DISCENDMENT; THIS GILT ALSO FOR A PROFILING ON THIS DETERMINATIONS. THE RESPECTIVE LEGAL BASIS ON WHICH PROCESSING IS BASED CAN BE FOUND IN THIS DATA PROTECTION DECLARATION. IF YOU ARE RESIDE, WE WILL NOT MORE PROCESS YOUR PERSONAL DATA, IT IS FOR, WE CAN BE RECOMMENDED FOR THE PROCESSING THAT YOUR INTERESTS, RIGHTS AND FREEDOMS ARE OR THE PROCESSING OF THE RIGHT OF RIGHT RIGHTS (DISCLAIMER TO ART. 21 ABS. 1 GDPR).

WILL BE PERSONAL DATA TO USE FOR DIRECT USE, YOU HAVE THE RIGHT, AT ALL TIMES AGAINST THE PROCESSING OF PERSONAL DATA FOR THE PURPOSE OF THE PERSONAL DATA; THIS GILT ALSO FOR THE PROFILING, SO FAR IT WITH THE DIRECT APPLICATION IN CONNECTION. IF YOU ARE CONTACTING, YOUR PERSONAL DATA WILL NOT BE USED MORE TO THE PURPOSE OF THE DIRECT PROTECTION (SUMMARY TO ART. 21 ABS. 2 GDPR).

Right to complain to the competent supervisory authority

In the event of breaches of the GDPR, the persons concerned shall have the right to complain to a supervisory authority, in particular in the Member State of their habitual residence, place of work or the place of the alleged infringement. The right to appeal is without prejudice to other administrative or judicial remedies.

Right to data portability

You have the right to have data that we process automatically processed on the basis of your consent or in fulfilment of a contract handed over to you or to a third party in a common, machine-readable format. If you request the direct transfer of the data to another controller, this will only be done if it is technically feasible.

SSL or TLS encryption

For security reasons and to protect the transmission of confidential content, such as orders or requests you send to us as a site operator, this site uses SSL or TLS encryption. You can recognize an encrypted connection by changing the address line of the browser from “http://” to “https://” and by the lock icon in your browser line.

If SSL or TLS encryption is enabled, the data you submit to us cannot be read by third parties.

Encrypted payment transactions on this website

If, after the conclusion of a paid contract, there is an obligation to provide us with your payment data (e.g. account number in case of direct debit), this data will be required for payment processing.

Payment transactions via the usual means of payment (Visa/MasterCard, direct debit) are carried out exclusively via an encrypted SSL or TLS connection. You can recognize an encrypted connection by changing the address line of the browser from “http://” to “https://” and by the lock icon in your browser line.

In the case of encrypted communication, your payment data, which you transmit to us, cannot be read by third parties.

Information, deletion and rectification

Within the scope of the applicable legal provisions, you have the right to free information about your stored personal data, its origin and recipient and the purpose of the data processing and, if necessary, a right to rectification or deletion of this data. You can contact us at any time at the address given in the imprint for further questions on the subject of personal data.

Right to restrict processing

You have the right to request the restriction of the processing of your personal data. You can contact us at any time at the address given in the imprint. The right to restrict processing exists in the following cases:

  • If you dispute the accuracy of your personal data stored by us, we usually need time to verify this. For the duration of the examination, you have the right to request the restriction of the processing of your personal data.
  • If the processing of your personal data has been/happens unlawfully, you can request the restriction of data processing instead of deletion.
  • If we no longer need your personal data, but you need it to exercise, defend or assert legal claims, you have the right to request the restriction of the processing of your personal data instead of deletion.
  • If you have an objection under Article 21(0) of the 1 GDPR, a balance must be made between your interests and our interests. As long as it is not yet clear whose interests prevail, you have the right to request the restriction of the processing of your personal data.

If you have restricted the processing of your personal data, this data may be processed, except for its storage, only with your consent or for the assertion, exercise or defence of legal claims or for the protection of the rights of another natural or legal person or for reasons of an important public interest of the European Union or a Member State.

Objection to promotional e-mails

The use of contact data published within the scope of the imprint obligation for sending unsolicited advertising and information materials is hereby objected to. The operators of the pages expressly reserve the right to take legal action in the event of unsolicited sending of advertising information, e.g. by spam e-mails.

4. Data collection on this website

Cookies

Our websites use so-called “cookies”. Cookies are small text files and do not cause any damage to your device. They are stored either temporarily for the duration of a session (session cookies) or permanently (permanent cookies) on your device. Session cookies are automatically deleted after the end of your visit. Permanent cookies remain stored on your device until you delete them yourself or until your web browser automatically deletes them.

In some cases, cookies from third parties may also be stored on your device when you enter our website (third-party cookies). These enable us or you to use certain services provided by the third-party company (e.g. cookies for the processing of payment services).

Cookies have different functions. Many cookies are technically necessary, as certain website functions would not work without them (e.g. the shopping cart function or the display of videos). Other cookies are used to evaluate user behaviour or display advertisements.

Cookies that are required to carry out the electronic communication process (necessary cookies) or to provide certain functions that you wish to use (functional cookies, e.g. for shopping cart function) or to optimize the website (e.g. cookies to measure the web audience) are calculated on the basis of Article 6 paragraph. 1 lit. f GDPR unless otherwise stated. The website operator has a legitimate interest in the storage of cookies for the technically error-free and optimized provision of its services. If consent to the storage of cookies has been requested, the storage of the cookies in question is carried out exclusively on the basis of this consent (Art. 6 sec. 1 lit. a GDPR); consent can be revoked at any time.

You can set your browser so that you are informed about the setting of cookies and allow cookies only on a case-by-case basis, exclude the acceptance of cookies for certain cases or in general, and enable the automatic deletion of cookies when the browser is closed. When disabling cookies, the functionality of this website may be limited.

Insofar as cookies are used by third parties or for analysis purposes, we will inform you about this separately within the framework of this data protection declaration and, if necessary, request your consent.

Cookie consent with Borlabs Cookie

Our website uses the cookie-consent technology of Borlabs Cookie to obtain your consent to the storage of certain cookies in your browser and to document them in compliance with data protection. The supplier of this technology is Borlabs – Benjamin A. Bornschein, Georg-Wilhelm-Str. 17, 21107 Hamburg (hereinafter Borlabs).

When you enter our website, a Borlabs cookie is stored in your browser, in which the consents you give or the revocation of these consents are stored. This data will not be passed on to the provider of Borlabs Cookie.

The collected data is stored until you ask us to delete it or delete the Borlabs cookie yourself or the purpose for data storage is omitted. Mandatory statutory retention periods remain unaffected. Details on the data processing of Borlabs Cookie can be found at https://de.borlabs.io/kb/welche-daten-speichert-borlabs-cookie/

The Use of Borlabs Cookie Consent Technology is used to obtain the legally required consents for the use of cookies. The legal basis for this is Article 6(0). 1 p. 1 lit. c GDPR.

Server Log Files

The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:

  • Browser type and browser version
  • operating system used
  • Referrer URL
  • Host name of the accessing machine
  • Time of server request
  • IP address

This data is not merged with other data sources.

The collection of this data is carried out on the basis of Article 6(3). 1 lit. f GDPR. The website operator has a legitimate interest in the technically error-free presentation and optimization of its website – for this purpose, the server log files must be recorded.

Contact

If you send us enquiries via the contact form, your details from the request form, including the contact details you provide there, will be stored with us for the purpose of processing the request and in case of follow-up questions. We do not share this data without your consent.

The processing of this data is carried out on the basis of Article 6(4) of the European Data Protection.35 1 lit. b GDPR, if your request is related to the performance of a contract or is necessary to carry out pre-contractual measures. In all other cases, the processing is based on our legitimate interest in the effective processing of the enquiries addressed to us (Art. 6 sec. 1 lit. f GDPR) or on your consent (Art. 6 sec. 1 lit. a GDPR) if this has been queried.

The data you enter in the contact form will remain with us until you ask us to delete it, revoke your consent to storage or the purpose for data storage is omitted (e.g. after your request has been processed). Mandatory statutory provisions, in particular retention periods, remain unaffected.

Request by e-mail, telephone or fax

If you contact us by e-mail, telephone or fax, your request, including any personal data (name, request) resulting from it, will be stored and processed by us for the purpose of processing your request. We do not share this data without your consent.

The processing of this data is carried out on the basis of Article 6(4) of the European Data Protection.35 1 lit. b GDPR, if your request is related to the performance of a contract or is necessary to carry out pre-contractual measures. In all other cases, the processing is based on our legitimate interest in the effective processing of the enquiries addressed to us (Art. 6 sec. 1 lit. f GDPR) or on your consent (Art. 6 sec. 1 lit. a GDPR) if this has been queried.

The data you send to us via contact requests will remain with us until you ask us to delete it, revoke your consent to storage or the purpose for data storage is omitted (e.g. after your request has been processed). Mandatory statutory provisions, in particular statutory retention periods, remain unaffected.

Registration on this website

You can register on this website to take advantage of additional features on the site. We use the data entered for this purpose only for the purpose of using the respective offer or service for which you have registered. The required information requested during registration must be provided in full. Otherwise, we will refuse registration.

For important changes, for example in the scope of the offer or in the case of technically necessary changes, we use the e-mail address provided at the time of registration to inform you in this way.

The processing of the data entered at the time of registration is carried out for the purpose of carrying out the user relationship established by the registration and, if necessary, for the initiation of further contracts (Art. 6 sec. 1 lit. b GDPR).

The data collected during registration will be stored by us as long as you are registered on this website and will then be deleted. Statutory retention periods remain unaffected.

Comment function on this website

For the comment function on this page, in addition to your comment, information about the time the comment is created, your e-mail address and, if you do not post anonymously, the username you have chosen will be saved.

Storage of the IP address

Our comment function stores the IP addresses of the users who write comments. Since we do not review comments on this website before activation, we need this data in order to be able to take action against the author in case of violations of the law such as insults or propaganda.

Subscribe to comments

As a user of the site, you can subscribe to comments after signing in. You will receive a confirmation email to verify that you are the owner of the e-mail address provided. You can unsubscribe from this function at any time via a link in the info mails. The data entered as part of subscribing to comments will be deleted in this case; however, if you have provided this data to us for other purposes and elsewhere (e.g. ordering newsletters), this data will remain with us.

Storage time of comments

The comments and related data (e.g. IP address) are stored and remain on this website until the commented content has been completely deleted or the comments need to be deleted for legal reasons (e.g. offensive comments).

Legal basis

The comments are stored on the basis of your consent (Art. 6 sec. 1 lit. a GDPR). You can revoke your consent at any time. An informal message by e-mail to us is sufficient for this purpose. The legality of the data processing operations that have already taken place remains unaffected by the revocation.

5. Social media

eRecht24 Safe Sharing Tool

The content on this website can be shared in compliance with data protection on social networks such as Facebook, Twitter & Co. This page uses the eRecht24 Safe Sharing Tool. This tool does not establish direct contact between the networks and users until the user actively clicks on one of these buttons. Clicking on the button provides consent within the meaning of Art. 1 lit. a GDPR. This consent can be revoked at any time with effect for the future.

This tool does not automatically transfer user data to the operators of these platforms. If the user is logged in to one of the social networks, an information window appears when using the social buttons of Facebook, Twitter & Co., in which the user can confirm the text before sending.

Our users can share the contents of this site in compliance with data protection on social networks without creating complete surf profiles by the operators of the networks.

Facebook Plugins (Like & Share Button)

Plugins of the social network Facebook are integrated on this website. This service is provided by Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. However, according to Facebook, the collected data will also be transferred to the USA and other third countries.

You can recognize the Facebook plugins by the Facebook logo or the “Like” button on this website. An overview of the Facebook plugins can be found here: https://developers.facebook.com/docs/plugins/?locale=de_DE.

When you visit this website, the plugin establishes a direct connection between your browser and the Facebook server. Facebook receives the information that you have visited this website with your IP address. If you click on the Facebook “Like” button while you are logged into your Facebook account, you can link the contents of this website to your Facebook profile. This allows Facebook to associate your visit to this website with your user account. We would like to point out that we, as the provider of the pages, do not receive any knowledge of the content of the transmitted data as well as their use by Facebook. For more information, see Facebook’s privacy policy at: https://de-de.facebook.com/privacy/explanation.

If you do not want Facebook to be able to associate your visit to this website with your Facebook user account, please log out of your Facebook user account.

The use of the Facebook plugins is based on Art. 1 lit. f GDPR. The website operator has a legitimate interest in the widest possible visibility on social media. If a corresponding consent has been requested, the processing shall be carried out exclusively on the basis of Article 6(0). 1 lit. a GDPR; consent can be revoked at any time.

XING Plugin

This website uses features of the XING network. The provider is XING AG, Dammtorstraße 29-32, 20354 Hamburg, Germany.

Each time one of our pages containing XING features is accessed, a connection is made to XING servers. To our knowledge, personal data will not be stored. In particular, no IP addresses are stored or the usage behavior is evaluated.

The storage and analysis of the data is carried out on the basis of Article 6(3). 1 lit. f GDPR. The website operator has a legitimate interest in the widest possible visibility on social media. If a corresponding consent has been requested, the processing shall be carried out exclusively on the basis of Article 6(0). 1 lit. a GDPR; consent can be revoked at any time.

Further information on data protection and the XING Share button can be found in the XING Privacy Policy at: https://www.xing.com/app/share?op=data_protection.

6. Analysis tools and advertising

Google Analytics

This website uses functions of the web analytics service Google Analytics. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Analytics uses so-called “cookies”. These are text files that are stored on your computer and allow an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there.

The storage of Google Analytics cookies and the use of this analysis tool are carried out on the basis of Art. 1 lit. f GDPR. The website operator has a legitimate interest in the analysis of user behaviour in order to optimize both its website and its advertising. If a corresponding consent has been requested (e.g. consent to the storage of cookies), the processing is carried out exclusively on the basis of Art. 1 lit. a GDPR; consent can be revoked at any time.

IP anonymization

We have activated the IP anonymization feature on this website. This will shorten your IP address from Google within Member States of the European Union or in other contracting states of the Agreement on the European Economic Area before being transferred to the United States. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there. On behalf of the operator of this website, Google will use this information for the purpose of evaluating your use of the website, comcompile reports on website activity and providing other services relating to website activity and internet usage to the website operator. The IP address transmitted by your browser within the scope of Google Analytics will not be merged with other data from Google.

Browser Plugin

You can prevent the storage of cookies by setting your browser software accordingly; however, we would like to point out that in this case you may not be able to use all functions of this website to the full extent. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de.

Opposition to data collection

You can prevent The collection of your data by Google Analytics by clicking on the following link. An opt-out cookie is set that prevents the collection of your data on future visits to this website: Disable Google Analytics.

For more information on how to handle user data at Google Analytics, please refer to Google’s privacy policy: https://support.google.com/analytics/answer/6004245?hl=de.

Order processing

We have concluded a contract with Google for order processing and fully implement the strict requirements of the German data protection authorities when using Google Analytics.

Demographics of Google Analytics

This website uses the “demographic characteristics” function of Google Analytics. This allows you to create reports that contain statements about the age, gender, and interests of page visitors. This data comes from interest-based advertising from Google as well as from third-party visitor data. This data cannot be associated with a specific person. You can deactivate this function at any time via the ad settings in your Google Account or generally prohibit the collection of your data by Google Analytics as shown in the item “Opposition to data collection”.

Storage time

User-level and event-level data stored by Google that is linked to cookies, user IDs (e.g. user ID) or advertising IDs (e.g. DoubleClick cookies, Android advertising ID) will be anonymised or deleted after 14 months. Details can be found at the following link: https://support.google.com/analytics/answer/7667196?hl=de

Google AdSense (not personalized)

This website uses Google AdSense, a service for integrating ads. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

We use Google AdSense in “non-personalized” mode. Therefore, unlike personalized mode, the ads are not based on your previous user behavior and no user profile is created by you. Instead, so-called “contextual information” is used in the selection of advertising. For example, the ads you select will depend on your location, the content of the site you’re on, or your current search terms. For more on the differences between personalized and non-personalized targeting with Google AdSense, see: https://support.google.com/adsense/answer/9007336.

Please note that cookies can also be stored in non-personalized mode when using Google Adsense. These are used to combat fraud and abuse, according to Google. The cookies remain on your device until you delete them.

The use of Google Adsense in non-personalised mode is based on Art. 1 lit. f GDPR. We have a legitimate interest in analyzing user behavior in order to optimize both our website and our advertising. If a corresponding consent has been requested (e.g. consent to the storage of cookies), the processing is carried out exclusively on the basis of Art. 1 lit. a GDPR; consent can be revoked at any time.

Google has certification under the “EU-US Privacy Shield”. The Privacy Shield is a cross-border relationship between the European Union and the Us to ensure compliance with European data protection standards for data processing in the United States. Every company certified under the Privacy Shield is committed to complying with these privacy standards.

You can customize your advertising settings independently in your user account. To do this, click on the following link and log in: https://adssettings.google.com/authenticated.

For more information on Google’s advertising technologies, click here:
https://policies.google.com/technologies/ads
https://www.google.de/intl/de/policies/privacy/.

Google Analytics Remarketing

This website uses the functions of Google Analytics Remarketing in conjunction with the cross-device functions of Google Ads and Google DoubleClick. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

This feature allows the advertising audiences created with Google Analytics Remarketing to be linked to the cross-device functions of Google Ads and Google DoubleClick. In this way, interest-based, personalized advertising messages that have been customized to you on one device (e.g. mobile phone) depending on your previous usage and browsing behavior can also be displayed on another of your devices (e.g. tablet or PC).

If you have given your consent, Google links your web and app browsing history to your Google Account for this purpose. This way, the same personalized advertising messages can be displayed on any device you sign in to with your Google Account.

To support this feature, Google Analytics collects Google-authenticated user IDs that are temporarily linked to our Google Analytics data to define and create audiences for cross-device ad advertising.

You can permanently object to cross-device remarketing/targeting by disabling personalized advertising; follow this link: https://www.google.com/settings/ads/onweb/.

The summary of the collected data in your Google Account is based exclusively on your consent, which you can submit or revoke with Google (Art. 6 sec. 1 lit. a GDPR). For data collection operations that are not merged into your Google Account (e.g. because you do not have a Google account or have objected to the merge), the collection of the data is based on Art. 1 lit. f GDPR. The legitimate interest arises from the fact that the website operator has an interest in the anonymised analysis of the website visitors for advertising purposes.

Further information and the privacy policy can be found in Google’s privacy policy at: https://policies.google.com/technologies/ads?hl=de.

Google Ads and Google Conversion Tracking

This website uses Google Ads. Google Ads is an online advertising program of Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

As part of Google Ads, we use so-called conversion tracking. When you click on an ad placed by Google, a cookie is set for conversion tracking. Cookies are small text files that the Internet browser places on the user’s computer. These cookies expire after 30 days and are not used for the personal identification of users. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user has clicked on the ad and has been redirected to this page.

Each Google Ads customer receives a different cookie. Cookies cannot be tracked through the websites of Google Ads customers. The information collected using the conversion cookie is used to generate conversion statistics for Google Ads customers who have opted for conversion tracking. Customers will find out the total number of users who clicked on their ad and have been redirected to a page with a conversion tracking tag. However, you will not receive any information that can be used to personally identify users. If you do not wish to participate in tracking, you can object to this use by easily disabling the Google Conversion Tracking cookie via your Internet browser under User Settings. They are then not included in the conversion tracking statistics.

The storage of “conversion cookies” and the use of this tracking tool are carried out on the basis of Art. 1 lit. f GDPR. The website operator has a legitimate interest in the analysis of user behaviour in order to optimize both its website and its advertising. If a corresponding consent has been requested (e.g. consent to the storage of cookies), the processing is carried out exclusively on the basis of Art. 1 lit. a GDPR; consent can be revoked at any time.

For more information about Google Ads and Google Conversion Tracking, see Google’s Privacy Policy: https://policies.google.com/privacy?hl=de.

You can set your browser so that you are informed about the setting of cookies and allow cookies only on a case-by-case basis, exclude the acceptance of cookies for certain cases or in general, and enable the automatic deletion of cookies when the browser is closed. When disabling cookies, the functionality of this website may be limited.

Google DoubleClick

This website uses features of Google DoubleClick. The provider is Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, (hereinafter “DoubleClick”).

DoubleClick is used to show you interest-based ads across the Google advertising network. The ads can be adapted to the interests of the respective viewer with the help of DoubleClick. For example, our ads may appear in Google search results or in advertising banners associated with DoubleClick.

In order to be able to display interest-oriented advertisements to users, DoubleClick must be able to recognize the respective viewer. For this purpose, a cookie is stored in the user’s browser, behind which the websites visited by the user, clicks and various other information are stored. This information is combined into a pseudonymous user profile in order to display interest-based advertising to the user concerned.

The use of Google DoubleClick is in the interest of targeted advertising measures. This constitutes a legitimate interest within the meaning of Article 6(p). 1 lit. f GDPR. If a corresponding consent has been requested (e.g. consent to the storage of cookies), the processing is carried out exclusively on the basis of Art. 1 lit. a GDPR; consent can be revoked at any time.

You can set your browser to stop storing cookies. However, this may be associated with a limitation of accessible Website functions. It is also noted that DoubleClick may also use other technologies to create user profiles. The shutdown of cookies therefore does not guarantee that no user profiles will be created.

For more information about how to object to the ads that Google displays, see the following links: https://policies.google.com/technologies/ads and https://adssettings.google.com/authenticated.

Facebook Pixel

This website uses Facebook’s visitor action pixel to measure conversion. This service is provided by Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. However, according to Facebook, the collected data will also be transferred to the USA and other third countries.

This allows the behavior of page visitors to be tracked after they have been redirected to the provider’s website by clicking on a Facebook ad. This allows the effectiveness of Facebook ads to be evaluated for statistical and market research purposes and to optimize future advertising measures.

The data collected is anonymous to us as the operator of this website, we cannot draw any conclusions about the identity of the users. However, the data is stored and processed by Facebook, so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes, in accordance with the Facebook data usage policy. This allows Facebook to run ads on Facebook sites as well as outside of Facebook. This use of the data cannot be influenced by us as a site operator.

The use of Facebook pixels is based on Art. 1 lit. f GDPR. The website operator has a legitimate interest in effective advertising activities including social media. If a corresponding consent has been requested (e.g. consent to the storage of cookies), the processing is carried out exclusively on the basis of Art. 1 lit. a GDPR; consent can be revoked at any time.

You can find further information on protecting your privacy in Facebook’s privacy policy: https://de-de.facebook.com/about/privacy/.

You can also turn off the Custom Audiences remarketing feature in the Ad Settings section under https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. To do this, you must be logged in to Facebook.

If you do not have a Facebook account, you can disable usage-based advertising from Facebook on the Website of the European Interactive Digital Advertising Alliance: http://www.youronlinechoices.com/de/praferenzmanagement/.

7. Newsletter

Newsletter data

If you wish to receive the newsletter offered on the website, we require you to provide an e-mail address as well as information that allows us to verify that you are the owner of the e-mail address provided and that you agree to receive the newsletter. Further data are not collected or only on a voluntary basis. We use this data exclusively for the sending of the requested information and do not pass it on to third parties.

The processing of the data entered in the newsletter registration form is carried out exclusively on the basis of your consent (Art. 6 sec. 1 lit. a GDPR). You can revoke your consent to the storage of the data, the e-mail address and their use for sending the newsletter at any time, for example via the “Unsubscribe” link in the newsletter. The legality of the data processing operations that have already taken place remains unaffected by the revocation.

The data stored by you for the purpose of receiving the newsletter will be stored by us or the newsletter service provider until you are sent out of the newsletter and deleted from the newsletter distribution list after the newsletter has been unsubscribed. Data stored for other purposes remain unaffected by this.

After you have left the newsletter distribution list, your e-mail address may be stored in a blacklist with us or the newsletter service provider in order to prevent future mailings. The data from the blacklist is used only for this purpose and is not merged with other data. This serves both your interest and our interest in complying with the legal requirements when sending newsletters (legitimate interest within the meaning of Art. 6 sec. 1 lit. f GDPR). The storage in the blacklist is not limited in time. You may object to the storage if your interests outweigh our legitimate interest.

Mailchimp

This website uses MailChimp’s services to send newsletters. The provider is Rocket Science Group LLC, 675 Ponce De Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA.

MailChimp is a service that can be used to organize and analyze newsletters, among other things. When you enter information for the purpose of receiving a newsletter (e.g. e-mail address), it is stored on MailChimp’s servers in the United States.

MailChimp is certified according to the EU-US Privacy Shield. The Privacy Shield is an agreement between the European Union (EU) and the US to ensure compliance with European data protection standards in the US.

With the help of MailChimp, we can analyze our newsletter campaigns. When you open an email sent with MailChimp, a file (web-beacon) contained in the email connects to MailChimp’s servers in the United States. This allows you to determine whether a newsletter message has been opened and which links have been clicked if necessary. It also collects technical information (e.g. time of retrieval, IP address, browser type and operating system). This information cannot be assigned to the respective newsletter recipient. They are used exclusively for statistical analysis of newsletter campaigns. The results of these analyses can be used to better adapt future newsletters to the interests of recipients.

If you do not want an analysis by MailChimp, you must unsubscribe from the newsletter. For this purpose, we provide a corresponding link in every newsletter message. You can also unsubscribe from the newsletter directly from the website.

The data processing is based on your consent (Art. 6 sec. 1 lit. a GDPR). You can revoke this consent at any time by unsubscribing from the newsletter. The legality of the data processing operations that have already taken place remains unaffected by the revocation.

The data stored by you for the purpose of receiving the newsletter will be stored by us or the newsletter service provider until you are sent out of the newsletter and deleted from the newsletter distribution list after the newsletter has been unsubscribed. Data stored for other purposes remain unaffected by this.

After you have left the newsletter distribution list, your e-mail address may be stored in a blacklist with us or the newsletter service provider in order to prevent future mailings. The data from the blacklist is used only for this purpose and is not merged with other data. This serves both your interest and our interest in complying with the legal requirements when sending newsletters (legitimate interest within the meaning of Art. 6 sec. 1 lit. f GDPR). The storage in the blacklist is not limited in time. You may object to the storage if your interests outweigh our legitimate interest.

For more information, please refer to MailChimp’s privacy policy at: https://mailchimp.com/legal/terms/.

Conclusion of a data processing agreement

We have entered into a so-called “data processing agreement” with MailChimp in which we oblige MailChimp to protect our customers’ data and not to disclose it to third parties.

8. Plugins and tools

YouTube with enhanced privacy

This website integrates videos from YouTube. The site is operated by Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

We use YouTube in advanced privacy mode. According to YouTube, this mode does not allow YouTube to store information about visitors to this website before they watch the video. However, the extended data protection mode does not necessarily exclude the transfer of data to YouTube partners. This way, youTube connects to the Google DoubleClick network, regardless of whether you’re watching a video.

As soon as you start a YouTube video on this website, a connection is made to the servers of YouTube. The YouTube server will be informed which of our pages you have visited. If you are logged into your YouTube account, you allow YouTube to associate your browsing behavior directly with your personal profile. You can prevent this by logging out of your YouTube account.

Furthermore, youTube can store various cookies on your device after starting a video. With the help of these cookies, YouTube can obtain information about visitors to this website. This information is used, among other things, to collect video statistics, improve usability and prevent fraud. The cookies remain on your device until you delete them.

If necessary, after starting a YouTube video, further data processing operations may be triggered, over which we have no influence.

The use of YouTube is in the interest of an appealing presentation of our online offers. This constitutes a legitimate interest within the meaning of Article 6(c). 1 lit. f GDPR. If a corresponding consent has been requested, the processing shall be carried out exclusively on the basis of Article 6(0). 1 lit. a GDPR; consent can be revoked at any time.

For more information about youTube’s privacy policy, see their privacy policy at: https://policies.google.com/privacy?hl=de.

Google Web Fonts

This page uses so-called web fonts provided by Google to provide uniform appearance of fonts. The Google Fonts are installed locally. A connection to Google servers does not take place.

For more information about Google Web Fonts, see https://developers.google.com/fonts/faq and Google’s Privacy Policy: https://policies.google.com/privacy?hl=de.

Adobe Fonts

This website uses Adobe web fonts to display certain fonts in a consistent way. The provider is Adobe Systems Incorporated, 345 Park Avenue, San Jose, CA 95110-2704, USA (Adobe).

When you visit this website, your browser loads the required fonts directly from Adobe in order to display them correctly to your device. Your browser connects to Adobe’s servers in the United States. This will allow Adobe to learn that this website has been accessed through your IP address. Adobe says no cookies are stored when the fonts are provided.

Adobe is certified according to the EU-US Privacy Shield. The Privacy Shield is an agreement between the United States of America and the European Union to ensure compliance with European data protection standards. For more information, please visit: https://www.adobe.com/de/privacy/eudatatransfers.html.

The storage and analysis of the data is carried out on the basis of Article 6(3). 1 lit. f GDPR. The website operator has a legitimate interest in the uniform representation of the typeface on its website. If a corresponding consent has been requested (e.g. consent to the storage of cookies), the processing is carried out exclusively on the basis of Art. 1 lit. a GDPR; consent can be revoked at any time.

For more information about Adobe Fonts, please visit: https://www.adobe.com/de/privacy/policies/adobe-fonts.html.

Adobe’s Privacy Policy can be found at: https://www.adobe.com/de/privacy/policy.html

Google Maps

This page uses the map service Google Maps via an API. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

To use the functions of Google Maps, it is necessary to save your IP address. This information is usually transferred to and stored by a Google server in the USA. The provider of this site has no influence on this data transfer.

The use of Google Maps is in the interest of an appealing presentation of our online offers and in an easy search of the places indicated by us on the website. This constitutes a legitimate interest within the meaning of Article 6(c). 1 lit. f GDPR. If a corresponding consent has been requested, the processing shall be carried out exclusively on the basis of Article 6(0). 1 lit. a GDPR; consent can be revoked at any time.

For more information on how to handle user data, please refer to Google’s privacy policy: https://policies.google.com/privacy?hl=de.

Openstreetmap

We use the map service of OpenStreetMap (OSM). The provider is the Open Street Map Foundation (OSMF), 132 Maney Hill Road, Sutton Coldfield, West Midlands, B72 1JU, United Kingdom.

When you visit a website that includes OpenStreetMap, you will be contacted, among other things. Forwarded your IP address and other information about your behaviour on this website to OSMF. OpenStreetMap may store cookies in your browser. These are text files that are stored on your computer and allow an analysis of your use of the website. You can prevent the storage of cookies by setting your browser software accordingly; however, we would like to point out that in this case you may not be able to use all functions of this website to the full extent.

You can also track your location if you have allowed it in your device settings, such as your phone. The provider of this site has no influence on this data transfer. Details can be found in the OpenStreetMap Privacy Policy at the following link: https://wiki.osmfoundation.org/wiki/Privacy_Policy.

The use of OpenStreetMap is in the interest of an appealing presentation of our online offers and an easy search of the places indicated by us on the website. This constitutes a legitimate interest within the meaning of Article 6(c). 1 lit. f GDPR. If a corresponding consent has been requested (e.g. consent to the storage of cookies), the processing is carried out exclusively on the basis of Art. 1 lit. a GDPR; consent can be revoked at any time.

Google reCAPTCHA

We use “Google reCAPTCHA” (hereinafter “reCAPTCHA”) on this website. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

the aim of reCAPTCHA is to verify that data entry on this website (e.g. in a contact form) is carried out by a human being or by an automated program. To this end, reCAPTCHA analyses the behaviour of the website visitor on the basis of various characteristics. This analysis starts automatically as soon as the website visitor enters the website. For analysis, reCAPTCHA evaluates various information (e.g. IP address, duration of stay of the website visitor on the website or mouse movements made by the user). The data collected during the analysis will be forwarded to Google.

The reCAPTCHA analyses run completely in the background. Site visitors are not advised that an analysis is taking place.

The storage and analysis of the data is carried out on the basis of Article 6(3). 1 lit. f GDPR. The website operator has a legitimate interest in protecting its web offers from abusive automated spying and spam. If a corresponding consent has been requested (e.g. consent to the storage of cookies), the processing is carried out exclusively on the basis of Art. 1 lit. a GDPR; consent can be revoked at any time.

For more information about Google reCAPTCHA, please refer to the Google Privacy Policy and Google Terms of Use at the following links: https://policies.google.com/privacy?hl=de and https://policies.google.com/terms?hl=de.

9. Online Marketing and Partner Programs

Amazon Partner Program

The operators of this website participate in the Amazon EU Partner Program. This website uses Amazon to include advertisements and links to Amazon.de’s page where we can make money from advertising reimbursement. Amazon uses cookies to understand the origin of the orders. This allows Amazon to recognize that you have clicked the partner link on this website.

The storage and analysis of the data is carried out on the basis of Article 6(3). 1 lit. f GDPR. The website operator has a legitimate interest in the correct calculation of his affiliate remuneration. If a corresponding consent has been requested (e.g. consent to the storage of cookies), the processing is carried out exclusively on the basis of Art. 1 lit. a GDPR; consent can be revoked at any time.

For more information about Amazon’s data usage, see Amazon’s privacy policy: https://www.amazon.de/gp/help/customer/display.html/ref=footer_privacy?ie=UTF8&nodeId=3312401.

10. eCommerce and payment providers

Processing data (customer and contract data)

We collect, process and use personal data only to the extent that they are necessary for the establishment, content or change of legal relationship (stock data). This is done on the basis of Article 6(3). 1 lit. b GDPR, which allows the processing of data for the performance of a contract or pre-contractual measures. We collect, process and use personal data about the use of this website (usage data) only to the extent necessary to enable or bill the user to use the service.

The collected customer data will be deleted after the conclusion of the order or termination of the business relationship. Statutory retention periods remain unaffected.

Data transfer at the conclusion of the contract for online shops, dealers and goods dispatch

We only transmit personal data to third parties if this is necessary in the context of contract processing, for example to the companies entrusted with the delivery of the goods or to the credit institution entrusted with the payment processing. Further transmission of the data will not take place or only if you have expressly consented to the transmission. Your data will not be passed on to third parties without express consent, for example for the purposes of advertising.

The basis for data processing is Art. 1 lit. b GDPR, which allows the processing of data for the performance of a contract or pre-contractual measures.

Paypal

On this website we offer payment via PayPal. The provider of this payment service is PayPal (Europe) S.A.R.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter “PayPal”).

If you select the payment via PayPal, the payment details you enter will be transmitted to PayPal.

The transmission of your data to PayPal is based on Art. 1 lit. a GDPR (consent) and Art. 1 lit. b GDPR (processing for the performance of a contract). You have the option to revoke your consent to data processing at any time. Revocation does not affect the effectiveness of past data processing operations.

Klarna

On this website we offer, among other things, payment with the services of Klarna. The supplier is Klarna AB, Sveavägen 46, 111 34 Stockholm, Sweden (hereinafter “Klarna”).

Klarna offers various payment options (e.g. purchase of installments). If you decide to pay with Klarna (Klarna checkout solution), Klarna will collect various personal data from you. Details can be found in Klarna’s privacy policy at the following link: https://www.klarna.com/de/datenschutz/.

Klarna uses cookies to optimize the use of the Klarna checkout solution. The optimization of the checkout solution represents a legitimate interest within the meaning of Art. 1 lit. f GDPR. Cookies are small text files that are stored on your device and do not cause any damage. They remain on your device until you delete them. Details on the use of Klarna cookies can be found at the following link: https://cdn.klarna.com/1.0/shared/content/policy/cookie/de_de/checkout.pdf.

The transmission of your data to Klarna is based on Article 6(0). 1 lit. a GDPR (consent) and Art. 1 lit. b GDPR (processing for the performance of a contract). You have the option to revoke your consent to data processing at any time. Revocation does not affect the effectiveness of past data processing operations.

Directebanking

On this website we offer, among other things, payment by “immediate transfer”. The provider of this payment service is Sofort GmbH, Theresienhöhe 12, 80339 Munich (hereinafter “Sofort GmbH”).

With the help of the “Immediate Transfer” procedure, we receive a payment confirmation from Sofort GmbH in real time and can immediately start fulfilling our liabilities.

If you have chosen the payment method “Immediate Transfer”, you will send the PIN and a valid TAN to Sofort GmbH, with which you can log into your online banking account. Sofort GmbH automatically checks your account balance after logging in and carries out the transfer to us with the help of the TAN sent by you. It then immediately sends us a transaction confirmation. After logging in, your sales, the credit limit of the MRP credit and the presence of other accounts and their holdings are also automatically checked.

In addition to the PIN and the TAN, the payment data you enter as well as personal data are also transmitted to Sofort GmbH. The data about you are first and last name, address, telephone number(s), email address, IP address and, if applicable, other data required for payment processing. The transmission of this data is necessary in order to establish your identity beyond doubt and to prevent fraud.

The transmission of your data to Sofort GmbH is based on Art. 1 lit. a GDPR (consent) and Art. 1 lit. b GDPR (processing for the performance of a contract). You have the option to revoke your consent to data processing at any time. Revocation does not affect the effectiveness of past data processing operations.

Details of payment by instant bank transfer can be found in the following links: https://www.sofort.de/datenschutz.html and https://www.klarna.com/sofort/.

11. Own services

Dealing with applicant data

We offer you the opportunity to apply to us (e.g. by e-mail, postal or online application form). In the following, we inform you about the scope, purpose and use of your personal data collected during the application process. We assure that the collection, processing and use of your data is carried out in accordance with applicable data protection law and all other legal provisions and that your data will be treated strictly confidentially.

Scope and purpose of data collection

When you send us an application, we process your personal data (e.g. contact and communication data, application documents, notes in the course of interviews, etc.) insofar as this is necessary for the decision on the establishment of an employment relationship. The legal basis for this is Paragraph 26 of the German Federal Law (initiation of an employment relationship), Article 6 para. 1 lit. b GDPR (general initiation of contracts) and, if you have given your consent, Article 6(0). 1 lit. a GDPR. The consent can be revoked at any time. Your personal data will only be passed on within our company to persons involved in the processing of your application.

If the application is successful, the data submitted by you will be processed on the basis of Section 26 of the German German Data Protection Act (BDSG) and Art. 1 lit. b GDPR stored in our data processing systems for the purpose of carrying out the employment relationship.

Retention period of the data

If we cannot offer you a job offer, reject a job offer or withdraw your application, we reserve the right to keep the data you provide on the basis of our legitimate interests (Art. 6 sec. 1 lit. f GDPR) for up to 6 months from the end of the application process (rejection or withdrawal of the application). The data is then deleted and the physical application documents are destroyed. The retention is used in particular for verification purposes in the event of a dispute. If it is apparent that the data will be necessary after the expiry of the 6-month period (e.g. due to an impending or pending litigation), deletion will only take place if the purpose for further storage is no longer necessary.

A longer retention can also take place if you have given appropriate consent (Art. 6 sec. 1 lit. a GDPR) or if legal retention obligations prevent deletion.

Admission to the applicant pool

If we do not offer you a job offer, you may be able to add you to our applicant pool. In case of admission, all documents and information from the application will be transferred to the applicant pool to contact you in case of suitable vacancies.

Admission to the applicant pool is based solely on your express consent (Art. 6 sec. 1 lit. a GDPR). The submission of consent is voluntary and is unrelated to the ongoing application process. The person concerned can withdraw his consent at any time. In this case, the data from the applicant pool will be permanently deleted, unless there are legal reasons for retention.

The data from the applicant pool will be irrevocably deleted no later than two years after the consent has been given.